Ibu Juriah and her husband were previously farmers, but unfortunately, their crops often failed to bring in enough income, leaving them in a difficult financial situation. However, Ibu Juriah was determined to support her family and decided to open her own shop in their home, which she and her husband have been successfully running for an impressive 16 years.
In an effort to expand her product range, Ibu Juriah attempted to secure additional business capital, but faced difficulties obtaining a loan from traditional banks in Indonesia. However, six years ago, she discovered the Indonesian microfinance institution, Bina Artha, which is a partner of BlueOrchard. With their assistance, she obtained a micro loan, enabling her to further expand her shop’s product range and even diversify into preparing chicken noodles, known as “Bakmie” – a highly popular dish in Indonesia. As her business continued to thrive, she decided to pass on the Bakmie business to one of her three children.
With the earnings made from her shop, she was able to renovate her home. Ibu Juriah is very optimistic about the future and plans on growing her business even more by increasing the shop’s product range.